Tech Media Startup Expo 2024: Empowering India’s Creative Economy

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Panjim, November 21, 2024: The first day of the much-awaited Tech Media Startup Expo 2024 unfolded at the renowned Film Bazaar, IFFI Goa. Organized by the Startup & IT Promotion Cell of the Department of Information Technology, Electronics, and Communications (DITE&C), Government of Goa, this five-day event (November 20–24, 2024) celebrates the dynamic blend of technology and media, furthering Goa’s ambition of becoming the Creative Capital of India.

The Expo features eight Goan, Indian, and global startups presenting their innovations in tech and media at their booths at Film Bazaar by NFDC located at Panaji, Goa. Among them are Fandora, a platform for users to invest and co-own content IP in films, sports, OTT series, and more; PostMyAd, which lets users manage their digital billboard ads remotely; and PYC AI a global platform allowing artists and businesses to license voices, avatars, and personas. The startups also include Behind The Scene, Rapid Rush, RecoBee, Zeno Saviour an AI-powered characters-as-a-service platform that empowers creators to build immersive experiences and games with ease, and a booth on Goan Narrative Live Streaming and Documentary Production.

The first day was also marked by insightful sessions and showcases that explored the transformative synergy between media and technology. It drew enthusiastic participation from filmmakers, technologists, and investors eager to explore how technology is revolutionizing the media landscape. Experts highlighted the potential of collaborative efforts to propel the industry forward.

Raj Kapoor, Founder CEO, IBA speaking on the future of Media – tech convergence remarked, “Creativity doesn’t come from a laptop; it comes from within. What matters is how tools make our tasks simpler. Technology has brought significant changes to our lives, and this is just the beginning. In the next 10 years, we will witness a fully digitalized world, reshaping how we live and interact. The possibilities ahead are limitless, driven by innovation and adaptability.”

The day also saw the collaborative discussions on future challenges and opportunities for media creator. The panellists including Mr. Ganesh Kaushic, COO, IBA; Joydeep Biswas, CEO, Rocked Films; Sharad Patel, Founder, Chairman & MD, SP Cinecorp; Gayathri Guliani, Founder & CEO, Kleos Entertainment; Saurabh Malhotra, Co-Founder, CF Cinema; and Jivika Sharma, Actress, CEO of SP CineCorp shared valuable insights on the topic.

Held alongside the International Film Festival of India (IFFI), the expo brings together innovators, thought leaders, and industry pioneers to spotlight India’s evolving role in the TechMedia sector. Collaborating with partners such as Startup India, National Film Development Corporation (NFDC), Entertainment Society of Goa (ESG), India Blockchain Alliance (IBA), and Producers Guild of India (PGI), the event offers a unique platform for creative and technological exchange.

The Tech Media Startup Expo 2024 continues to shape the future of India’s TechMedia sector, offering unparalleled opportunities for collaboration and innovation. Over the next four days, attendees can look forward to empowering women in media sharing their experiences and successes and insightful sessions, on how artificial intelligence (AI) changes storytelling or how blockchain technology secures and transparently manages digital content as well as the future of immersive storytelling through Virtual Reality (VR) and Augmented Reality (AR) experiences.

With startups, expert panels, and networking opportunities, this premier event is a must-attend for startup founders, filmmakers, technologists, investors, and media enthusiasts. Register and be part of this dynamic convergence of technology and media.

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